Posts

The Best Documentaries on Netflix (UK)

From killer whales and dinosaurs to Banksy and Cobain, UK Netflix has a lot of treasure in its documentary vaults.
1. Blackfish (2013)

A damning exposé of SeaWorld and those who sail within her, Gabriela Cowperthwaite’s documentary focuses on killer whale, Tilikum. Dragging trainer Dawn Brancheau into a pool and killing her (after two previous, similar incidents), the ‘nature or nurture’ question is given some serious heft - was the floppy-finned, 12,000 pound Tilikum born a killer, or is his cramped captivity to blame? It’s not hard to see why thousands felt the need to boycott SeaWorld upon the film’s release.
Read Empire’s review here.

2. Cobain: Montage Of Heck (2015)
Illustrations, voice recordings and personal photos are just part of the fabric that forms Brett Morgen’s documentary. From troubled youth to tortured teen to rock idol, Morgen keeps things intimate, focusing much more on the man than the icon. Executive produced by Kurt’s daughter Frances Bean, we are given access to un…

How to Add an RSS Feed to a Web Page

Image
RSS, which stands for Rich Site Summary, but is also often known as Really Simple Syndication, is a commonly used format for publishing a "feed" of content. Blog articles, press releases, updates, or other regularly updated content are all logical candidates for getting a RSS feed.It's easy to add an RSS feed to your Web page or even add it to every page in your website should that be what you decide to do.

RSS enabled browsers will then see the link and allow readers to subscribe automatically. Addditionally, search engines will see the feed when it's linked in the HTML. Once you'vecreated your RSS feed, you'll want to link to it so your readers can find it.
Link to Your RSS with a Standard Link

The easiest way to link to your RSS file is with a standard HTML link.

I recommend pointing to the full URL of your feed, even if you normally use relative path links. One example of this using just a text link is:Subscribe to What's New


Subscribe to What's New

If…

How to Increase Blog Traffic - Day #22

Image
Day #22 - Be Consistent and Don't Give UpIf there's one piece of advice I wish I could share with every blogger, it's this:



The above image comes from Everywhereist's analytics. Geraldine could have given up 18 months into her daily blogging. After all, she was putting in 3-5 hours each day writing content, taking photos, visiting sites, coming up with topics, trying to guest blog and grow her Twitter followers and never doing any SEO (don't ask, it's a running joke between us). And then, almost two years after her blog began, and more than 500 posts in, things finally got going. She got some nice guest blogging gigs, had some posts of hers go "hot" in the social sphere, earned mentions on some bigger sites, then got really big press from Time's Best Blogs of 2011.

I'd guess there's hundreds of new bloggers on the web each day who have all the opportunity Geraldine had, but after months (maybe only weeks) of slogging away, they give up.

When …

How to Increase Blog Traffic - Day #21

Image
Day #21 - Uncover the Links of Your Fellow Bloggers (and Nab 'em!)If other blogs in your niche have earned references from sites around the web, there's a decent chance that they'll link to you as well. Conducting competitive link research can also show you what content from your competition has performed well and the strategies they may be using to market their work. To uncover these links, you'll need to use some tools.

OpenSiteExplorer is my favorite, but I'm biased (it's made by Moz). However, it is free to use - if you create a registered account here, you can get unlimited use of the tool showing up to 1,000 links per page or site in perpetuity.



There are other good tools for link research as well, including Majestic, Ahrefs and, I've heard that in the near-future, SearchMetrics.

Finding a link is great, but it's through the exhaustive research of looking through dozens or hundreds that you can identify patterns and strategies. You're also likely…

How to Increase Blog Traffic - Day #20

Day #20 - Connect Your Web Profiles and Content to Your BlogMany of you likely have profiles on services like YouTube, Slideshare, Yahoo!, DeviantArt and dozens of other social and Web 1.0 sites. You might be uploading content to Flickr, to Facebook, to Picasa or even something more esoteric like Prezi. Whatever you're producing on the web and wherever you're doing it, tie it back to your blog.

Including your blog's link on your actual profile pages is among the most obvious, but it's also incredibly valuable. On any service where interaction takes place, those interested in who you are and what you have to share will follow those links, and if they lead back to your blog, they become opportunities for capturing a loyal visitor or earning a share (or both!). But don't just do this with profiles - do it with content, too! If you've created a video for YouTube, make your blog's URL appear at the start or end of the video. Include it in the description of the v…

How to Increase Blog Traffic - Day #19

Image
Day #19 - Aggregate the Best of Your NicheBloggers, publishers and site owners of every variety in the web world love and hate to be compared and ranked against one another. It incites endless intrigue, discussion, methodology arguments and competitive behavior - but, it's amazing for earning attention. When a blogger publishes a list of "the best X" or "the top X" in their field, most everyone who's ranked highly praises the list, shares it and links to it. Here's an example from the world of marketing itself:



That's a screenshot of the AdAge Power 150, a list that's been maintained for years in the marketing world and receives an endless amount of discussion by those listed (and not listed). For example, why is SEOmoz's Twitter score only a "13" when we have so many more followers, interactions and retweets than many of those with higher scores? Who knows. But I know it's good for AdAge. :-)

Now, obviously, I would encourage an…

How to Increase Blog Traffic - Day #18

Day #18 - Add Value to a Popular ConversationNumerous niches in the blogosphere have a few "big sites" where key issues arise, get discussed and spawn conversations on other blogs and sites. Getting into the fray can be a great way to present your point-of-view, earn attention from those interested in the discussion and potentially get links and traffic from the industry leaders as part of the process.

You can see me trying this out with Fred Wilson's AVC blog last year (an incredibly popular and well-respected blog in the VC world). Fred wrote a post about Marketing that I disagreed with strongly and publicly and a day later, he wrote a follow-up where he included a graphic I made AND a link to my post.

If you're seeking sources to find these "popular conversations," Alltop, Topsy, Techmeme (in the tech world) and their sister sites MediaGazer, Memeorandum and WeSmirch, as well as PopURLs can all be useful.