Showing posts from February, 2016

How to increase Blog Traffoc - Day #4

4 - Use Twitter, Facebook and Google+ to Share Your Posts & Find New ConnectionsTwitter has 271 million active users every month. Facebook has over 1 billion active users. 
Google+ has over 300 million. LinkedIn is over 300 million. Together, these networks are attracting vast amounts of time and interest from Internet users around the world, and those that participate on these services fit into the "content distributors" description above, meaning they're likely to help spread the word about your blog.

Leveraging these networks to attract traffic requires patience, study, attention to changes by the social sites and consideration in what content to share and how to do it. My advice is to use the following process:
If you haven't already, register a personal account and a brand account at each of the following -Twitter, Facebook, Google+ and LinkedIn (those links will take you directly to the registration pages for brand pages). 
Fill out each of those profiles to th…

How to Increase Blog Traffic - Day #3

Make Your Blog's Content SEO-FriendlySearch engines are a massive opportunity for traffic, yet many bloggers ignore this channel for a variety of reasons that usually have more to do with fear and misunderstanding than true problems. 

In 2016, Google will see over 6 billion daily searches from around the world, and that number is only growing:

sources: Comscore + Google

Taking advantage of this massive traffic opportunity is of tremendous value to bloggers, who often find that much of the business side of blogging, from inquiries for advertising to guest posting opportunities to press and discovery by major media entities comes via search.

SEO for blogs is both simple and easy to set up, particularly if you're using an SEO-friendly platform like Wordpress, Drupal or Joomla. For more information on how to execute on great SEO for blogs, check out the following resources:
Blogger's Guide to SEO (from SEOBook)The Beginner's Guide to SEO (from Moz)Wordpress Blog SEO Tutorial (f…

How to Increase Blog Traffic - Day #2

#2 - Participate in the Communities Where Your Audience Already GathersAdvertisers on Madison Avenue have spent billions researching and determining where consumers with various characteristics gather and what they spend their time doing so they can better target their messages. 

They do it because reaching a group of 65+ year old women with commercials for extreme sports equipment is known to be a waste of money, while reaching an 18-30 year old male demographic that attends rock-climbing gyms is likely to have a much higher ROI.

Thankfully, you don't need to spend a dime to figure out where a large portion of your audience can be found on the web. 
In fact, you probably already know a few blogs, forums, websites and social media communities where discussions and content are being posted on your topic (and if you don't a Google search will take you much of the way). 
From that list, you can do some easy expansion using a web-based tool like Google's Display Planner:Once you&…

The Secrets of the Universe unveiled - Looks like a pair of boobs

So my quiet Thursday afternoon was interrupted with the news that "Scientists are claiming a stunning discovery in their quest to fully understand gravity"

According to the BBC scientists have observed the warping of space-time generated by the collision of two black holes more than a billion light-years from Earth.

The international team says the first detection of these gravitational waves will usher in a new era for astronomy.

It is the culmination of decades of searching and could ultimately offer a window on the Big Bang. Basically it looks like a pair of twisting boobs.

Great work science, now how about you focus as to hover boards.

Credit: BBC

Battlestar Galactica slowly edges towards the big screen

With the return  returns of Star Wars: The Force Awakens may just have had studios scrambling to their cupboards to see what sci-fi and space projects they have locked away there. Universal? It's found its long-in-gestation big screen take on Battlestar Galactica. Bryan Singer was set to bring this one to the screen, based more on the original television series than the Sci-Fi channel reboot. Singer, though, then rejoined the X-Men movie franchise (which has taken up a fair amount of his subsequent time), and his next film after this summer's X-Men: Apocalypse is 20,000 Leagues Under The Sea for Fox. He remains involved with Battlestar Galactica (according to Den of Geek) understand, and is still the only director we know of attached to the project. He's certainly still serving as executive producer at least. But the latest news is that Universal has hired a producer to give the project a kickstart. Michael De Luca, whose credits include The Social Network, the Fifty Shade…

How to Increase Blog Traffic - Day #1

It's easy to build a blog, but hard to build a successful blog with significant traffic.

I launched this bIog about three months ago and was amazed to see how quickly, with a bit of planning, it gained thousands of visits to each post.

Here's my personal take on how to improve traffic. I'm be sharing a new option/tip/bit of advice/whatever each day.  #1 - Target Your Content to an Audience Likely to ShareWhen thinking about who you're writing for, consider that audience's ability to help spread the word. 

Some readers will naturally be more or less active in evangelizing the work you do, but particular communities, topics, writing styles and content types regularly play better than others on the web. 
For example, great infographics that strike a chord (like this one), beautiful videos that tell a story (like this one) and remarkable collections of facts that challenge common assumptions (like this one) are all targeted at audiences likely to share (geeks with facial ha…

What to Watch on Amazon Prime

So you've just signed up to Amazon Prime and you don't know where to begin...
Well here are my recommendations. THE MAN IN THE HIGH CASTLE (S1) What if the Allies had lost the Second World War, and America was currently ruled by Germany in its eastern half and Japan in its western half? Well, you can find out in this big budget Amazon Prime original series, a thriller which zips around a 1960s North America that’s more “Ja wohl!” than “Aw shucks!”.

Dealing with underground resistance groups, various plots and an alternative Cold War (waged between Imperial Japan and the German Reich, now the world’s only superpowers), it’s the kid of series that’ll appeal to history buffs, sci-fi fans and anyone who’s into high concept, high budget television.
Watch The Man in the High Castle on Amazon Prime Instant Video THE WALKING DEAD (S1-4)The zombie apocalypse scenario has now been covered so many times that when the dead The zombie apocalypse scenario has now been covered so many times t…